ZenPacks
Full digital presence with content that runs itself.
ZenPacks needed more than a Shopify store — they needed buyers to find them. We set up their full online presence, SEO autopilot, and a blog content engine so the site keeps growing authority month after month without manual effort.
The Challenge
ZenPacks had products listed on Shopify but was invisible to search engines. Competing against established wholesale packaging suppliers with massive ad budgets, they needed organic traffic that compounds over time — not more paid ads that stop working when you stop paying.
What We Built
- ✓Optimised the Shopify store with proper product structure, collections, and metadata for 500+ products
- ✓Built an automated SEO blog engine that publishes keyword-targeted articles daily
- ✓Created suburb-targeted landing pages to capture local packaging searches across Australia
- ✓Set up Google Shopping feed syncing 500+ products to Google Merchant Center
- ✓Implemented full email lifecycle: welcome sequences, post-purchase follow-ups, review requests, and reorder reminders
- ✓Connected margin monitoring so pricing stays competitive against supplier changes
The Results
- →Organic traffic growing month-on-month with zero ad spend
- →220+ SEO-optimised blog articles published automatically
- →500+ products syncing to Google Shopping daily
- →Automated email lifecycle handling customer retention end-to-end
- →Suburb-targeted pages ranking for local packaging searches
“The content engine just runs. New articles every day, products syncing to Google, emails going out automatically. We focus on the product and the website takes care of itself.”
Services Provided
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